How many people in Brazil use voice assistants on their mobile devices

Voice Assistants: Gaining Popularity in Brazil

Percentage of Brazilians using voice assistants on mobile devices

Voice assistants have surged in popularity worldwide, and Brazil is no exception. A recent study revealed that over 50% of Brazilians utilize voice assistants on their mobile devices, a number projected to rise in the future as these assistants become more advanced and user-friendly.

Reasons for Popularity in Brazil

  • Convenience: Voice assistants offer unparalleled convenience, allowing users to access information, control smart home devices, and make purchases simply by speaking to their device.
  • Accuracy and Reliability: Voice assistants are becoming increasingly accurate and reliable, providing users with trustworthy information and efficient task completion.
  • Language Availability: Voice assistants are available in various languages, including Portuguese, making them accessible to a wide range of Brazilian users.

Popular Voice Assistants in Brazil

  • Google Assistant: The most widely used voice assistant in Brazil, offering a comprehensive range of features and integrations.
  • Siri: Apple’s voice assistant, popular among iPhone and iPad users.
  • Alexa: Amazon’s voice assistant, known for its smart home device compatibility.
  • Cortana: Microsoft’s voice assistant, integrated with Windows and other Microsoft products.

Common Uses in Brazil

  • Weather, news, and sports updates
  • Smart home device control
  • Online purchases
  • Alarm and reminder setting
  • Music playback
  • Navigation assistance

Conclusion

Voice assistants are rapidly becoming an indispensable part of our lives in Brazil. Their convenience, accuracy, and reliability have contributed to their growing popularity. As these assistants continue to evolve, their usage is only expected to increase.

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