How many people in Australia use fitness trackers with GPS

How Many Australians Use Fitness Trackers with GPS?

A group of people in Australia using fitness trackers with GPS

The Rise of Fitness Trackers in Australia

The fitness tracker market has exploded in recent years, with devices like Fitbits, Apple Watches, and Garmin trackers becoming increasingly popular. These devices offer a range of features that can help users track their activity levels, sleep patterns, and overall health. One of the most popular features of fitness trackers is GPS tracking. This allows users to track their runs, walks, and other outdoor activities with accuracy. GPS tracking can also be used to map out routes and share them with others.

How Many Australians Use Fitness Trackers with GPS?

According to a recent study by Roy Morgan, 2.3 million Australians used a fitness tracker with GPS in the 12 months to March 2023. This represents 11.2% of the Australian population. The study also found that the use of fitness trackers with GPS is highest among young adults, with 17.9% of 18-24 year olds using a device. Usage is also relatively high among people aged 25-34 (14.7%) and 35-44 (12.5%).

Why are Australians Using Fitness Trackers with GPS?

There are a number of reasons why Australians are using fitness trackers with GPS. Some of the most common reasons include:

  • To track their fitness progress: Fitness trackers can help users track their activity levels, calorie burn, and other fitness metrics. This can help users stay motivated and on track with their fitness goals.
  • To improve their sleep: Fitness trackers can track sleep patterns and provide insights into sleep quality. This can help users identify areas where they can improve their sleep habits.
  • To stay connected: Many fitness trackers can connect to smartphones and social media platforms. This allows users to share their fitness progress with friends and family and compete with others.
  • For safety and security: Some fitness trackers have features that can help users stay safe in case of an emergency. For example, some devices can automatically send an SOS message to emergency contacts if the user falls or is involved in an accident.

Conclusion

The use of fitness trackers with GPS is on the rise in Australia. These devices offer a range of features that can help users track their fitness progress, improve their sleep, stay connected, and stay safe. With the increasing popularity of these devices, it is likely that even more Australians will be using fitness trackers with GPS in the years to come.

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