Building Google Local Offers: A Technical Roadmap for Product Managers

## Technical Interview Guide: Building an App Like Google Local Offers

This guide explores the technical aspects of building an app like Google Local Offers, which sends push notifications for discounts when you’re near a store. It’s designed to help you strategize the development process and ace technical interviews for product manager roles.

Introduction

A successful product manager understands both market needs and the technical aspects of bringing a product to life. This guide focuses on a common technical interview question for PMs: **what are the technical components needed to create an app like Google Local Offers?**

Applying the System Design Framework

The System Design framework provides a structured approach to planning technical components, workflow, storage, interfaces, and risk considerations. Here’s how to apply it to this scenario:

1. User Story Mapping:

  • Identify user stories like “As a user, I want to receive notifications for discounts when I’m near a store.”

2. Defining Components:

  • Break down the app into components:
    • Geolocation service
    • Push notification service
    • Offer management system
    • Mobile app

3. Workflow Analysis:

  • Describe how these components interact:
    • App detects user’s location
    • Queries offer management system
    • Sends relevant push notifications

4. Local Storage Needs:

  • Determine what data needs local storage:
    • User preferences
    • Cached offers

5. Interfaces:

  • Outline APIs for system interactions:
    • Fetching nearby offers
    • Push notification service

6. Risk Analysis:

  • Identify risks:
    • Privacy concerns
    • Data security
    • Balancing notification relevance and frequency

Hypothetical Examples

  • When a user enters a shopping mall, the app triggers an API call to fetch offers based on location and preferences.
  • A limited number of offers are stored locally for faster future notifications.

Facts Check

  • Review technical limitations of push notifications, geolocation accuracy, and local storage on various devices.

Communication Tips

  • Explain complex technical systems in a way that’s easily understood by all stakeholders.
  • Emphasize practicality and scalability.
  • Listen carefully to feedback and be ready to iterate on your design plan.

Conclusion

Developing a technical product like Google Local Offers requires understanding both user needs and system capabilities. By applying the System Design framework, you can lay out a clear and comprehensive technical roadmap, a crucial skill for product managers. This structured approach will not only help you ace interviews but also excel in real-world product development scenarios.

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